How to Write SEO-Friendly Copy That Converts

John Schnobrich for Unsplash

Content is king. It was true 10 years ago and it’s still true; it’s even acquired a new urgency with mobile search and local search refining the kind of information people are seeking.

Content is still the answer. More and more, video is getting the clicks and the likes, but that makes it even more important for those of us who write copy to make sure what we’re writing is going to not…